Test
Google's triangle of unified methods is where actions that would improve your media plan disappear and are never found again.
Available now on all podcast platforms! We talk about staying effective in the "lots of little" media market. You'll hear all about strategies to consider for 2025.
Scroll through to annotate, and download "Retail media's momentous moment" presentation at PMW Unlocked
Fill in the survey
Making your decisions by reading data and reacting means always playing catch up. It’s better to have a strategy and only use data to check it works.
A selection of evergreen posts from 2024, so you don't have to doomscroll on LinkedIn
Watch our Pubcast!
Scroll down to read the terms of use policy for the magic works learning platform.
Download the WARC guide here
Clarify the course material, or ask her something else. This is Grace at your service!
We asked marketers what they want next. In their career “being seen as an expert” was top, and in training, it was “use data to influence decisions".
Bring along a cuppa for group learning with your cohort and our mentors. Work on course topics and share stories.
Spend time live with Grace's expert friends. Ask your questions, discuss, and ponder.
Watch now! Listen to Grace and Tom chat all about marketing effectiveness. Geeky but good.
Listen on all podcast platforms! Grace talks to our friend Abby "Whole Marketer" Dixon on all things marketing effectiveness Came away from it feeling uplifted and full of beans.
A run through of the answers with summary of the group's experiences, and thoughts.
A heads up: Price is going up after April 2025, from £1,250 to £1,649 (+ VAT)
